Acrylic Tumblers - An Eco-Friendly Summer Hit

With the growing concern of society with having an eco-friendly carbon footprint, the popularity of environmentally friendly items has boomed over the past year. The most popular effort being made is the use of reusable items in their everyday life, rather than disposable items that end up crowding landfills and destroying the ozone. Of all of the trends that have sprouted, acrylic tumblers seem to be the one leading the path to new heights. Crowding the shelves of grocery stores, supermarkets, novelty shops, online retailers, and even sound in high end stores, acrylic tumblers have exploded exponentially in popularity among people of all ages.

Acrylic Tumblers were originally designed to mock the design of popular disposable soda fountain drink cups found at fast food restaurants. A durable tapered acrylic body holds an average of 16 ounces of your favorite beverage, then comes with an acrylic screw-on flat lid, and matching acrylic straw to complete the soda fountain cup experience, with an eco-friendly touch. But, with the growing popularity, acrylic tumblers did not stop there. In fact, it just got started. Now you can find such tumblers in a variety of ounce sizes and insulated with double wall insulation to keep your beverage fresh longer. To make them more stylish, the double wall tumblers usually offer interior designs, such as glitter wraps, full color printing, or even your own photos on them, then are topped off with unique straws from classics to curly. The perfect summer accessory for nearly all occasions from beachwear to barbeques, these useful acrylic cups have proved their durability against kids of all ages, while still making a stylish drinking cups for adults, possibly being the most versatile sports bottle ever.

With the rise in popularity of these fun tumblers, came the use of them as unique promotional items for events, giveaways, and more. The durable acrylic can be screen printed with the design of your choice, while the interior inserts can also be customized with full color printing, making this an affordable giveaway for events from corporate retreats to baby shower favors. Already flying off the shelves in stores all over the country, these acrylic tumblers are certainly a winner when it comes to stylish eco-friendly items this summer. With the growing concern of eco-friendly products, it seems this is only the beginning of a trend soon to be seen for many future years to come.

When it comes to stylish eco-friendly items, nothing is more popular right now than Acrylic Tumblers. Great for year round promos, these Acrylic Spirit Tumblers are a must-have item! Shop DiscountMugs to custom design your own today!

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Why Most Marketing Misses The Mark (And How You Can Hit The Bullseye)

Here is perhaps one of the most ancient rules of human nature (which most people conveniently forget when it comes to marketing their business). If you truly understand it, it will forever transform the way you communicate with your prospects and clients, end your marketing headaches, and save you thousands of dollars:

Ready to learn this earth shattering truth? Here it is:

The people you're selling to are selfish.

We all are.

They don't care about why you're in business; they don't care about how pretty your brand is, how clever your tagline is, or how long you've been around. They don't even care what school you went to or what your credentials are.

All they care about is themselves. How can they put an end to the pain they're feeling - whether that's a backache, feeling fat, a pain-in-the-neck ex-wife who just won't sign those divorce papers, or sagging jowls?

That's all they care about.

If you ignore this one simple fact - which most people do - you're making a very expensive advertising mistake.

Here's what most ads say: "Buy my brand!" "We're the best!" "We're the greatest!" "We've been doing this the longest!" "Give me money and I'll solve your problems!"

Where's the appeal in that?

The best ads don't ask you to buy anything.

They offer wanted information.

They're rich with advantages to the users, and they make an offer of little or no risk, so the customer can find out for themselves if what the company is saying is really true.

"An ad where no one is asked to buy? How could this possibly be successful?" you're likely wondering.

It's simple and these are not brand ads either. They're ads that are truly successful because they're based on knowledge of human nature and how people's behavior is predictable. That's our job as copywriters - to know the triggers that make people want to buy - even when you're not asking them to buy. Some people call this Jedi mind tricks. I call this true salesmanship and a deep understanding of buyer psychology.

For example, imagine a man knocks on your front door with a pound of coffee and says, "We've got a new brand of coffee we're launching. Please accept this package and try it with our compliments. I'll come back in a few days and see how you liked it."

"Great!" You think to yourself... "free coffee!"

The man returns in a couple of days, asks you how you liked the coffee but still doesn't ask for the order. He explains that he'd like to send you a state-of-the-art new coffee machine. Unfortunately it isn't free, but if you like the coffee he'll credit every dollar you spend on the coffee towards the purchase of the new coffee maker.

Now you're buying coffee and you get a free coffee machine for your money. You're thrilled! Take that Starbucks!

Here's another example.

A sewing machine maker was struggling with his advertising, and on good advice, finally stopped trying to chase the sale. Instead, he offered to send his brand of sewing machine to any home (through a dealer), for a one-week trial.

Sounds good so far. The difference was that these machines were accompanied by a person specially trained to show clients step-by-step how to operate them. The ad simply said "Let us help you with your sewing projects for a week - no cost or obligation." It resulted in sales nine out of ten times.

You see your marketing has to be all about the customer. Not all about you.

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Making The Most Out Of Your Business Leads

Many different types of businesses rely on leads to make sure that they have regular customers. It is important for you to make sure that you're not only treating those leads properly but that you are also purchasing those that are most appropriate to your type of business. After all, you would hardly be able to sell a home to those who were looking for information about changing their insurance. Here are a few tips that can help you to make the most out of the leads that you have available.

One of the most important things that need to be considered was already covered to a certain extent. You need to make sure that the lead that you purchase is interested in what you have to offer. This is not only going to help you to increase the possibility of success in contacting the lead, it is also going to keep you from wasting a considerable amount of time. Most companies that generate leads are going to have them as targeted as possible and the more targeted the lead happens to be; the more you're going to spend. If you're confident in your abilities of generating sales from those targeted leads, you'll want to purchase the ones that are as targeted as possible.

How do you choose your list of sales leads? If you are purchasing a telemarketing list that is several decades old, it is unlikely that you are going to have the reach that you desire. Of course, if you are just blanketing the area with general information or coupons, it may not be as important for you to purchase a list that is up to date. If you are going after something more specific, it's a good idea to make sure that you have the names and telephone numbers of those individuals which are up to date. This can also help to improve your odds of success and help you to avoid some uncomfortable situations.

It is also a good idea if you determine where those leads were generated. Much of the online leads that you purchase are going to be generated through CPA offers. Although you can get some very targeted leads this way, you would want to make sure that they were not generated through any misconduct on the part of the company that was generating the leads. If you are getting leads that were generated off-line, you should also determine how exactly they were generated.

If I could give you one more suggestion about using leads, it would be to use them on a consistent basis. Don't simply focus all of your attention on bringing new customers into your business. The existing customers that have already done business with you will continue to be a warm lead that can be accessed again and again. As long as you have something of interest for that individual that is in line with what you sold them in the past, you would be surprised with how much you are able to improve your bottom line.

Generating sales leads can be difficult if you don't know how to properly advertise your business. Laura has dealt with this situation before and found that telemarketing leads have worked in generating sales for her small business.

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Do You Have These Important Skills for B2B Sales?

In order to succeed in the field of b2b sales lead generation and appointment setting, you may need some essential skills.

In b2b sales, these skills will help in terms of opening business relationships - prospecting and of course, for asking the prospects' commitment, which also means your ability to close the deal. It's a very competitive world out there, and for your brand or business to stand out from the rest, you need to differentiate your name from your competitors. You have to offer something of value to your b2b leads and potential customers so that you can open more opportunities or carry out effective prospecting.
Here are some of the most important skills for b2b sales persons.

1. The capacity to open business relationships (prospecting skills). To thrive in the world of sales, it is necessary that you're good in opening relationships which leads to opening business opportunities. The main reason as to why most sales professionals fail is because of their inability - or unwillingness to prospect.

2. Negotiation skills. This is one vital ability to possess especially in the sales process because it is crucial in generating win-win business deals. B2b sales persons need to be savvy in looking for ways how to get past their customers' constraints. These people are knowledgeable when it comes to negotiating within their own organisation and of course, to negotiate with their customers in order to come up with value-filled, and win-win business deals. They have to look for ways and means wherein the ultimate deal is the one that's most mutually beneficial to all parties.

3. Good judgment. In short, they possess the needed business insight. They have a broad understanding of their business values. B2b sales professionals are already business managers. Their clients don't take on their services for their sales wisdom. They're being hired in order for the clients to obtain a greater know-how of their business, their limitations, their problems as well as their opportunities prior to showing any business-related solutions.

4. The ability to close or ask for commitments. The reality on most sales process is, usually the initial commitment is by far the most significant, yet the toughest to get hold of. That crucial commitment, and all of those succeeding minor commitments, make the closing process at the last part of the selling activity natural and easy.

5. Leadership skills. This is the ability of producing results through others. The ideal b2b sales experts are able to lead their teams made up of varied members within their organisation and their clientele. They produce results through their people's efforts.

6. They know how to entertain others. In the sales and marketing industry, it helps if you're a people person, or if you're at least someone that's easy to get along with others. It's human nature that most people gravitate around people that are fun and easy to be with; nobody want to hang around with grouchy and mean individuals. That's the same with how to land your sales leads and dream customers. You have to make it easy to transact business with you for them to warm up to you.

Oliver Scott works as a professional consultant. He helps businesses in UK increase their revenue by lead generation and appointment setting services through telemarketing. To know more about this visit: http://www.callboxinc.co.uk/

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